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Providing design & marketing support for a traditional working farm

Letchworth Garden City Heritage Foundation has asked Abrahams Creative to provide ongoing design & marketing support for Standalone Farm. Situated on the outskirts of Letchworth Garden City, the farm has established itself as a much-loved family attraction.

I provide additional support that is both responsive and cost-effective to complement the service provided by their current agency. I have extensive experience of working with brand guidelines and being able to develop a brand whilst maintaining the existing creative standards and design integrity.

Over the years I have worked with many businesses as their sole agency delivering all their marketing material. I'm increasingly talking to companies where their current agency has stopped providing the level of service they've been used to. For example, not being able to help with an urgent job, to charging too much for a simple job. I pride myself on my ability to be flexible and able to respond to a clients needs whatever the size of job.

I originally produced a Christmas Card for Standalone Farm. This was a quick but fun project where the client had a clear brief. "Use some photos of the Farms most popular animals wearing Christmas hats!" A simple idea, but hopefully the children and their parents enjoyed receiving their card at Christmas.

As part of the ongoing design & marketing support, I have recently updated some existing leaflets and created a range of new posters and adverts to promote the 2018 season. I look forward to helping the Heritage Foundation develop the look and feel of the Farm and creating some exciting new projects throughout the year.

CLIENT: Letchworth Garden City Heritage Foundation